It all started at the place, Sundance, Utah. A glorious place in the mountains, a perfect host for the inspiration of new ideas. A place carefully nurtured, preserved and cherished; to be enjoyed by all. A place where storytelling is rich and has no limits.
Sundance Village General Store
Mesmerized by the beauty of Utah’s natural landscape, Sundance was founded in 1969 by our founder Robert Redford. The artists and craftspeople whose works filled the General Store at the base of the Sundance Village drew inspiration from the world around them. As guests would visit, they would become enamored with the Sundance ambiance and would request to purchase the items they discovered.
Here you will learn stories about our artists, watch videos from our photo shoots, share in our laughter, and discover how to bring the Sundance style to yourself and your home. But, what the Sundance blog becomes is also up to you. Ask us questions. Share your memories, experiences, and photos with us via comments on the blog or on Facebook, Pinterest, or Google+.
We have always and will always continue to remain true to you, our loyal following, nurturing the free spirit and artistic creativity which embody the Sundance lifestyle.
Again, welcome. We look forward to continuing this journey with you.
The Sundance Family