Personalized charms are the perfect gift this season. They are a unique and personal touch that offers meaning, as a marker of a relationship, an occasion, a commitment, an aspiration. The longer you wear a personalized charm, the greater its significance, as it accompanies you through life’s experiences, forming links to other charms that join it along the way, and which, taken together, remind one of all the personal details along the journey.

Today, our founder, Robert Redford was awarded the Presidential Medal of Freedom. The Presidential Medal of  Freedom is the Nation’s highest civilian honor. Please join us in congratulating Mr. Redford on this prestigious award for his artistry, activism, environmentalism, and inspiration.

Sundance artisan Jes MaHarry is known for her dreamy and free-spirited jewelry designs and home decor pieces. The beautiful landscapes of her California ranch often inform her creations. Images drawn from her surroundings become whimsical pictographs scrawled into precious metals, and now, into the pages of her very first hand-drawn adult journal/coloring book.

Looking up at Timpanogas from the base at Sundance Mountain Resort

Holiday in June
HOLIDAY. The word can send shivers down the spine of anyone who works, or has worked, at a catalog or retail store during the festive winter months. At Sundance, we start preparation for this season early in the New Year. For 2016, we shot at the top of a Utah ski resort that always boasts plenty of snow well into May, as well as at where it all started, the Sundance Mountain Resort. At the latter, we were in for an enormous treat. Our founder, Robert Redford was there and stopped by while we were shooting to offer his support to the crew.

A rare moment when the bar isn’t full of guests enjoying great service, great food, great music.

The 4-1-1
As the VP of Creative for Sundance Catalog, I have the distinct privilege of meeting with Robert Redford. Discussions range from models and locations to upcoming movie projects and occasional Sundance lore ...The Owl Bar. True story: While traveling around Thermopolis, Wyoming, Mr. Redford walked into a bar and there it was: The original rosewood bar (circa 1890) once frequented by Butch Cassidy’s Hole-in-the-Wall Gang. When he inquired, he was told that it wasn’t for sale. In the hopes of getting a call sooner than later, he left his name and number. Fast forward 10 years, the call came. Immediately a truck was dispatched from the Sundance Mountain Resort to retrieve the bar. Unfortunately, upon arrival it was evident that some creative licenses had been taken. The antique bar was now covered in shag carpeting and linoleum. After the lengthy process of restoring the original details, the bar was brought to the resort and installed where it was meant to be, The Owl Bar.

Dressing the fireplace for premature holiday festivities, after and before

Party in the Owl Bar
We closed the bar down for an entire day (much to the chagrin of many guests at the Sundance Mountain Resort) in order to shoot our festive party clothes. Although the Owl Bar is one of my favorite spots (live music on the weekends, friendliest bartenders, coldest beer), we had to clear everything out, and replace with Sundance merchandise, greenery, and twinkly lights to create that party ambience.

The days are long with no shortage of laughs. Some dramatic improv between the 1st photo assistant and our model during a light test.

Light Test Shenanigans
The Holiday shoot is by far the longest of the year. 18 days on location with models, 7 days working on home and home decor, countless days for jewelry and accessories. On and on. A little background for a typical shot, above. First, creative, sets/props and the photographer pick the location. Next, the set is dressed. Third, photo assistants plan how to light the area. Fourth, the photographer and his team begin tests for lighting. Last, (but far from least) the model appears with the fashion and hair & make-up stylists to get ready for her close-up.

Inspiration for the cover (left), the actual cover (right)

Winter in June?
You never know when a naturally occuring situation can turn into a cover. Frosty, above, showed up with his owner. In order to stay out of our way, they stood patiently in the Aspen glade at Sundance Mountain Resort. Voila! A cover is born. We try not to alter our shots in order to be as authentic as possible. However, on this occasion taking a little color out of the background made the shot feel a bit more magical.

Our model was rendered unavailable for an hour or so

#toomuchcuteness
Fan Favorites, these two Siberian Husky puppies were full of boundless energy for most of the day. Along with the adult Huskies we also had on set, these two come from Arctic Rescue, a group whose mission is to save Siberian/Alaskan Huskies and Malamuts. After all of the excitement, the puppies needed a nap. I would guess that this was the most popular photograph taken on the sidelines.

Getting ready for the afternoon photo session at over 10,500 feet. Notice how our model (in the blue jacket) doesn’t seem to have a care in the world?

Ain’t No Mountain High Enough
As you would imagine, the further up we go on the mountain, the more unadulterated snow we find. It is quite an effort. We pack the crew, the models, the Siberian Huskies, the trees, the decorations, the props, the photo equipment, and, of course, the clothing/shoes/bags/jewelry. Unload, shoot, then pack everything up for the ride back down to base camp.


A Job Well Done
This season is by far the most intense for our crew. However, it is also hugely rewarding when we wrap and look at all of the beautiful images we have created in these spectacular surroundings.

Happy Holidays 2016! Shop our Holiday Collection here.

Twenty years ago, we launched the first Sundance Jewelry Catalog dedicated to the artistry and beauty of jewelry making. Showcasing artisans and their craft from all over the world, the jewelry catalog quickly attracted loyal customers who appreciate the authenticity and originality of its collection. Two decades later, as Sundance continues to celebrate the community of jewelry artists who express their individual spirit of creativity through inspired use of mix metals and gemstones, color and form, Sundance is renowned for the unique yet timeless pieces that the artists offer.

Twenty years ago, we launched the first Sundance Jewelry Catalog dedicated to the artistry and beauty of jewelry making. Showcasing artisans and their craft from all over the world, the jewelry catalog quickly attracted loyal customers who appreciate the authenticity and originality of its collection. Two decades later, as Sundance continues to celebrate the community of jewelry artists who express their individual spirit of creativity through inspired use of mix metals and gemstones, color and form, Sundance is renowned for the unique yet timeless pieces that the artists offer. To commemorate the anniversary, we will be posting several blog posts featuring some of our favorite artists. This week, we are featuring artisan Anne Sportun.

Twenty years ago, we launched the first Sundance Jewelry Catalog dedicated to the artistry and beauty of jewelry making. Showcasing artisans and their craft from all over the world, the jewelry catalog quickly attracted loyal customers who appreciate the authenticity and originality of its collection. Two decades later, as Sundance continues to celebrate the community of jewelry artists who express their individual spirit of creativity through inspired use of mix metals and gemstones, color and form, Sundance is renowned for the unique yet timeless pieces that the artists offer.

Twenty years ago, we launched the first Sundance Jewelry Catalog dedicated to the artistry and beauty of jewelry making. Showcasing artisans and their craft from all over the world, the jewelry catalog quickly attracted loyal customers who appreciate the authenticity and originality of its collection. Two decades later, as Sundance continues to celebrate the community of jewelry artists who express their individual spirit of creativity through inspired use of mix metals and gemstones, color and form, Sundance is renowned for the unique yet timeless pieces that the artists offer.

Twenty years ago, we launched the first Sundance Jewelry Catalog dedicated to the artistry and beauty of jewelry making. Showcasing artisans and their craft from all over the world, the jewelry catalog quickly attracted loyal customers who appreciate the authenticity and originality of its collection. Two decades later, as Sundance continues to celebrate the community of jewelry artists who express their individual spirit of creativity through inspired use of mix metals and gemstones, color and form, Sundance is renowned for the unique yet timeless pieces that the artists offer.

Twenty years ago, we launched the first Sundance Jewelry Catalog dedicated to the artistry and beauty of jewelry making. Showcasing artisans and their craft from all over the world, the jewelry catalog quickly attracted loyal customers who appreciate the authenticity and originality of its collection. Two decades later, as Sundance continues to celebrate the community of jewelry artists who express their individual spirit of creativity through inspired use of mix metals and gemstones, color and form, Sundance is renowned for the unique yet timeless pieces that the artists offer.

Jes MaHarry in her studio.

Twenty years ago, we launched the first Sundance Jewelry Catalog dedicated to the artistry and beauty of jewelry making. Showcasing artisans and their craft from all over the world, the jewelry catalog quickly attracted loyal customers who appreciate the authenticity and originality of its collection. Two decades later, as Sundance continues to celebrate the community of jewelry artists who express their individual spirit of creativity through inspired use of mix metals and gemstones, color and form, Sundance is renowned for the unique yet timeless pieces that the artists offer.

Twenty years ago, we launched the first Sundance Jewelry Catalog dedicated to the artistry and beauty of jewelry making. Showcasing artisans and their craft from all over the world, the jewelry catalog quickly attracted loyal customers who appreciate the authenticity and originality of its collection. Two decades later, as Sundance continues to celebrate the community of jewelry artists who express their individual spirit of creativity through inspired use of mix metals and gemstones, color and form, Sundance is renowned for the unique yet timeless pieces that the artists offer.

American’s Grandest Adventure: After two seasons of epic photography in America’s National Parks for our fall books, these trips have become a Sundance tradition. This year is the centennial anniversary of these parks–travel to The Grand Canyon makes complete sense. It is America’s 15th oldest park, and a runner-up to the Great Smoky Mountains as the top destination park in the country. In 2015, 5.5 million people came to experience the natural grandeur. Selfishly, I have always wanted to see for myself. Here we go.

Introducing the new shop by room experience. Every season, we will feature inspired and beautiful rooms. Each room is built with unique inspiration and is curated to showcase the current season's offering in true Sundance style. Check out the new Shop by Room experience here. And get a glimpse of the Farrar Living room below:

Hand-thrown pottery crafted by artisan William Reardon

With Mother's Day fast approaching, there’s no better time to shop for the perfect, meaningful gift for Mom. Let us help with our curated Mother's Day Gift Guide featuring a collection of a few of our tried-and-true Sundance classics.

Craft Your Reclaimed Home…

In this spring’s Home Collection, we feature a number of distinctive pieces crafted using reclaimed materials. There is a raw beauty in these items; their scuffs and imperfections tell the unique stories of their past, and the workmanship and artistry required to transform them into something new ensure their stories continue.

This year marks the 100th anniversary of the National Park Service and the first official National Park in the United States. We are continuously in awe of the natural landscape in this country, and are thrilled to celebrate this landmark occasion.

The Sundance Store at Southlake Town Square in Southlake, TX

We are excited to announce the opening of our newest store in Southlake, TX. This store, located in Southlake Town Square, will host its Grand Opening Weekend celebration beginning on Thursday, April 14, 2016.

Handcrafted lamps by Robert Ogden

Having an eye for suitable materials and the drive to transform something old into something completely new are characteristics of true artists.

The Sundance Store at Kierland Commons

We are excited to announce the opening of our newest store in Scottsdale, AZ. The store, located in Kierland Commons, hosted its Grand Opening celebration on Thursday, March 3, 2016.

Discover what makes the Heritage Collection unique and special

There is a true, unspoiled beauty in Heritage. Cultural traditions passed down over generations; the skills that only come when taught with passion and heart; the wisdom inherited from the journey. These skills become the legacy, the embodiment of traditions from generations past.

Shoes, boots, and handbags by Frye

The Frye Company tradition is one of hard work and high standards, a story worth sharing. At Sundance, we appreciate and applaud this level of excellence. It is extraordinary to work with artisans truly devoted to a craft. Supporting like-minded brands with a commitment to their products is an endeavor we celebrate.